FIRST USE: 19800400. G & S RESTAURANT SERVICES FEATURING A HAMBURGER SANDWICH. FIRST USE: 19900300. All Rights Reserved. G & S action figure toys, plush toys, toy vehicles, electronic action toys, mechanical action toys, musical toys, plastic character toys, wind-up toys and toys made of paper, namely, paper dolls and figurines, paper vehicles and paper masks. Once seen, it is imprinted in memory for the longest time. FIRST USE: 19780430. IC 035. FIRST USE IN COMMERCE: 19800610. IC 043. And according to psychologists combination of yellow and red causes an increased appetite. G & S SANDWICHES FOR CONSUMPTION ON OR OFF THE PREMISES. IC 016. IC 036. G & S [ Jewelry ]. IC 042. FIRST USE: 20150101. IC 043. FIRST USE IN COMMERCE: 20190328. US 100. You see McDonalds everywhere in America. IC 025. US 100 101 102. IC 030. FIRST USE: 20020731. FIRST USE: 19750616. IC 038. Trademark Attorneys Trusted For Our Experience. FIRST USE: 19840900. A major one is without doubt the Im lovin it campaign of the summer of 2003. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). IC 043. FIRST USE IN COMMERCE: 20170801. US 046. FIRST USE IN COMMERCE: 20160222. G & S CHARITABLE FUNDRAISING SERVICES. One wonders if the brand would survive on the power of its logo alone. McDonald Logo Meaning Globalization Symbol Or Part Of The Architecture? FIRST USE: 19740000. US 100. G & S Downloadable computer games. G & S restaurant services. FIRST USE: 19570000. US 022 023 038 050. The Mcdonald's logo has changed several times over the years. FIRST USE: 19940400. FIRST USE: 19741200. FIRST USE IN COMMERCE: 19860615. G & S [ SOUP AND PRESERVES FOR CONSUMPTION ON OR OFF THE PREMISES ]. The mark consists of a double arch logo. G & S GAS AND ELECTRIC COMMERCIAL FRYERS. IC 041. McDonald's golden arches could now be seen as symbols of aggressive global capitalism, excessive consumerism and of US cultural imperialism. G & S CHARITABLE FUNDRAISING. G & S restaurant services. IC 016. IC 028. US 100 101. US 107. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). It placed 7th on the list of the top ten most valuable American brands in 2020, with a brand value of $143.8 million dollars. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). G & S Restaurant Services. G & S RESTAURANT SERVICES. G & S restaurant services. We refer to this as an image or stylized trademark. And where needs a person turn to if its been a while since his last square meal? The McDonald's logo has a humble beginning. IC 028. IC 025. IC . US 100. The business had been revolutionized in many aspects, but the key one was to use the principles of production line manufacture for fast food. FIRST USE IN COMMERCE: 19530000. The McDonald's Big Mac has been a staple for many diners since its release in 1967. This single arched M has become the symbol that is used today to identify McDonald's restaurants around the world" (Mieth 3-4). US 100 101 107. A trademark is a word (McDonald's ), symbol ( ) or phrase ("Did Somebody Say McDonald's?" ) adopted by McDonald's to identify our products and services and. FIRST USE IN COMMERCE: 19971031. G & S CHICKEN, HASHBROWN POTOTOES, PREPARED EGGS, MILK, FRESH GARDEN SALADS AND PROCESSED INGREDIENTS THEREOF, FOR CONSUMPTION ON OR OFF THE PREMISES. FIRST USE: 20021101. G & S [ FRUIT JUICES CONTAINING WATER AND CARBONATED AND NON-CARBONATED SOFT DRINKS FOR CONSUMPTION ON OR OFF THE PREMISES ]. US 046. G & S SAUCES. FIRST USE: 20010502. The mark consists of Japanese language characters. US 100 101 102. US 046. FIRST USE: 20010502. FIRST USE IN COMMERCE: 19741015. IC 030. US 046. The mark consists of a fanciful arc design. US 022 023 038 050. FIRST USE: 19481200. US 100. US 100 101. G & S STUFFED TOYS,[ TOY BANKS, PUNCHING BAGS, INFLATABLE DOLLS, ] AND SMALL TOYS IN THE NATURE OF PARTY FAVORS. FIRST USE IN COMMERCE: 19950614. FIRST USE: 19881024. In India, they got registered their marks BIG MAC, McDonald's as well as their corporate logo 'M'. IC 029. The mark consists of a three dimensional exterior design configuration of a rectangular canopy that is over the windows and wraps around the corner of the building and the corrugated metal parapet siding along the exterior of the building. FIRST USE IN COMMERCE: 20111012. IC 041. US 100 101. Need a logo? FIRST USE IN COMMERCE: 19831010. G & S Newsletter Dealing with a Housing Program for Families with Hospitalized Children. G & S RESTAURANT SERVICES. Please enter the 'Comments regarding your visit'. FIRST USE: 20051129. FIRST USE: 20020702. No color is claimed. IC 036. G & S ARCHIVE LIBRARY SERVICES. G & S educational and entertainment services in the nature of conducting performances at schools and other education facilities to encourage a positive self-esteem. G & S FRANCHISE SERVICES NAMELY, OFFERING TECHNICAL ASSISTANCE IN THE ESTABLISHMENT AND/OR OPERATIONS OF RESTAURANTS. McDonalds Logo evolution The Golden Arches & other versions. The clown has his arms and legs extended, a white face, red hair, a red mouth, yellow gloves, a white, yellow and red outfit, and red, yellow and black shoes and all of the features of the design are outlined in the color black. These two arches were unified by Ray Kroc in 1961 and the new McDonalds logo was created, it looked like the letter M. FIRST USE IN COMMERCE: 19800400. G & S SERVICES PROMOTING PUBLIC AWARENESS OF THE NEED FOR KNOWLEDGE ABOUT AFRICAN-AMERICAN HISTORY AND DISTRIBUTING ASSOCIATED PRINTED MATERIALS HIGHLIGHTING SIGNIFICANT INDIVIDUALS WHO HAVE CONTRIBUTED TO THE ADVANCEMENT OF AFRICAN-AMERICAN CULTURE. FIRST USE IN COMMERCE: 19730317. G & S HAMBURGER SANDWICH FOR CONSUMPTION ON OR OFF THE PREMISES. IC 030. The format of the trademark you apply to register affects your application filing requirements. Your email address will not be published. FIRST USE: 19480000. FIRST USE IN COMMERCE: 19770000. US 022 039. The matter shown in broken lines serves to show positioning of the mark and is not a feature of the mark.". US 101. IC 036. FIRST USE IN COMMERCE: 19840900. IC 043. FIRST USE: 19850717. FIRST USE IN COMMERCE: 19790300. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). FIRST USE: 19580100. G & S PRODUCTS MADE OF POULTRY. G & S Providing educational scholarships. G & S CHARITABLE FUNDRAISING SERVICES. The original McDonald's logo featured the golden arches over the name McDonald's in black lettering. FIRST USE: 19681031. Arguably, one of the most successful popular icons in recent history, McDonalds logo looks elegant and striking, be it on a neon sign, poster or a LCD screen. FIRST USE IN COMMERCE: 19670000. US 100. We refer to this as an image or stylized trademark. In order to register trademarks or trade names with the US Patent Office, companies must show that they were the first to use the trademark in business and must also be the first to trademark the brand. US 100 101 107. US 046. FIRST USE IN COMMERCE: 19550000. FIRST USE IN COMMERCE: 20160718. Examples of logos with a computer from Turbologo. IC 020. FIRST USE: 20011115. IC 042. IC 043. G & S RESTAURANT SERVICES. The arches were overlapping then, being reminiscent of the letter M only at a certain angle of vision. FIRST USE: 19971031. FIRST USE: 20170705. G & S restaurant services. FIRST USE: 19971031. IC 043. G & S CHARITABLE SERVICES, NAMELY, ORGANIZING AND CONDUCTING VOLUNTEER PROGRAMS AND COMMUNITY SERVICE PROJECTS. G & S restaurant services. FIRST USE IN COMMERCE: 19940300. Definition: A trademark is the legal right to exclusively use a symbol, name, phrase, song, or logo. The Golden Arches are the symbol of McDonald's, the global fast food restaurant chain. FIRST USE: 20090115. IC 029. US 100 101 107. Kroc was able to buy the McDonald's brothers out in the early 60's and the company went public in 1965. The mark consists of a box-shaped character design in the color red with open smiling mouth showing teeth in the color white and tongue in the color pink, the eyes are white, blue and black, the character has one upward raised outstretched arm and one downward outstretched arm in the colors white and black, legs in the colors white and black with black and white shoes and a yellow/golden arches design in the shape of the letter "M" appears on the top of the character design. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). FIRST USE IN COMMERCE: 19810000. FIRST USE: 20120229. The online services may also contain various third-party names, trademarks, and service marks that are the property of their respective owners. They were incorporated into the chain's logo in 1962, which resembled a stylized restaurant, and in the current Golden Arches logo . FIRST USE: 19741015. G & S Drive-In Restaurant Services. US 100 101. US 046. The mark consists of a sun on the right side of the design with the moon and stars on the left side. This logo was approved by Ray Kroc himself. US 022 023 038 050. US 101. FIRST USE: 20031030. FIRST USE: 20160718. G & S RESTAURANT SERVICES. FIRST USE IN COMMERCE: 19830116. The phrase "Just Do It" is a trademark of Nike, Inc. McDonald's shut its 847 Russian locations in March in protest against the country's invasion of Ukraine. FIRST USE: 19910304. FIRST USE IN COMMERCE: 20160201. G & S restaurant services. FIRST USE: 20010502. FIRST USE: 19710900. The heavy solid lines depict the mark. FIRST USE IN COMMERCE: 19811228. G & S Prepackaged coffee beverages. Originally from Manchester, New Hampshire, their family had moved to California in the late 1930s. IC 036. US 002 013 022 025 032 050. FIRST USE: 19780430. FIRST USE: 19800610. IC 030. Starbucks has a trademark on their green and white mermaid logo. FIRST USE IN COMMERCE: 19940600. IC 043. The company Nike registered this trademark in special form format, combining the stylized word Nike with their swoosh logo. FIRST USE IN COMMERCE: 20060930. IC 042. US 023 028 044. US 100. FIRST USE: 19710228. IC 042. FIRST USE: 19770630. The company Nike registered this trademark in special form format, combining the stylized word Nike with their swoosh logo. FIRST USE: 19481200. FIRST USE: 19800610. IC 042. FIRST USE: 19660930. G & S restaurant services. US 022 039. G & S Online retail services featuring virtual goods. It also made changes to the seating design, turning it from a sit-down restaurant into the more modern fast-food seating design, making it uncomfortable for customers to linger over a meal by turning off the heating. FIRST USE IN COMMERCE: 19750616. IC 030. G & S CHARITABLE FUNDRAISING SERVICES. The first McDonalds opened in 1948 by brothers Richard (Dick) and Maurice (Mac) McDonald. G & S BEVERAGES MADE OF COFFEE BEANS, HOT CHOCOLATE, PASTRIES, MUFFINS, CAKES, COOKIES, BISCUITS AND SANDWICHES. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). FIRST USE: 20010820. US 021 023 026 036 038. (5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. IC 036. G & S CARDBOARD FOOD CONTAINER. G & S SMOOTHIES. IC 043. FIRST USE IN COMMERCE: 19710101. US 100 101 102. Lets face it: the success story of McDonalds logo is an inspiration for generations to come. What Can We Expect of McDonalds Logo in the Future? US 046. G & S combination meal consisting primarily of meat or chicken-based entree and fresh fruit for consumption on or off the premises. G & S CHARITABLE SERVICES IN THE FORM OF RAISING AND DISBURSING FUNDS TO PROVIDE EDUCATIONAL ASSISTANCE FOR HISPANIC YOUTH. US 100 101. FIRST USE IN COMMERCE: 19740607. G & S DESSERTS NAMELY PASTRIES, BISCUITS, BREAD, CAKES. FIRST USE IN COMMERCE: 19710300. The broken lines show the placement of the mark in relationship to support structures, but no claim is made to the support structures. IC 042. The Happy Meal commercials are characteristic in that by joining fast food and toys they attract children like nothing else, causing them to literally rush to the nearest joint in pursuit of instant gratification. IC 029. US 100. IC 014. When Kroc became the owner in 1961, he filed an application to register a new logo, described as an overlapping, double-arched M symbol. FIRST USE IN COMMERCE: 20120229. It should be noted that the double-arched logo changed its form several times and in its current version has existed only since 1968. FIRST USE IN COMMERCE: 19580531. FIRST USE IN COMMERCE: 19790900. FIRST USE: 20120331. G & S GROUND AND WHOLE BEAN COFFEE. . FIRST USE: 19481200. FIRST USE IN COMMERCE: 19990331. IC 029. FIRST USE IN COMMERCE: 19940617. G & S clothing; namely, T-shirts, sweaters, sweatshirts, hats and jackets. US 001 004 006 050 051 052. FIRST USE: 19740000. IC 030. Some of the other popular registered trademark items made by the McDonalds brand are the Quarter Pounder, the Happy Meal, the McChicken, Chicken McNuggets, the Egg Muffin and the Sausage McMuffin. IC 030. FIRST USE: 19681000. IC 032. G & S RESTAURANT SERVICES FEATURING A BREAKFAST FOOD COMBINATION SANDWICH. FIRST USE IN COMMERCE: 19740200. US 100 101. FIRST USE IN COMMERCE: 20170517. FIRST USE: 19850300. G & S SALE AND PROMOTION OF A BREAKFAST FOOD COMBINATION SANDWICH SPECIALLY PREPARED AS PART OF A RESTAURANT SERVICE. On September 13, 1961, McDonald's, under the guidance of Ray Kroc, filed for a trademark for a new logo depicting an overlapping, double-arched "M" symbol with a line drawn through it, known as the "Golden Arches" and designed by Jim Schindler, McDonald's then-head of engineering and design. As important assets to our company, its vital that theyre used appropriatelywhich is why we review each request thoroughly and individually. US 100 101 107. G & S prepared entrees consisting primarily of pork, fish, game or poultry; meat extracts; preserved, dried and cooked fruits and vegetables; jellies, jams; eggs, cheese, milk, chocolate milk, and other dairy products excluding ice cream, ice milk and frozen yogurt; fruit preserves, pickles; edible oils and fats. FIRST USE IN COMMERCE: 19881024. G & S CHARITABLE FUNDRAISING. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). FIRST USE IN COMMERCE: 19940600. G & S Toys, games and playthings in the nature of plastic figurines and plush toys. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). IC 043. G & S COMBINATION MEAL CONSISTING PRIMARILY OF SANDWICHES, A SIDE DISH AND A BEVERAGE FOR CONSUMPTION ON OR OFF THE PREMISES. FIRST USE: 19840900. G & S Restaurant Services. The Evolution of the McDonalds Logo. Today it symbolizes capitalism and American culture. FIRST USE: 20020131. G & S Chicken sandwiches. IC 016. FIRST USE IN COMMERCE: 20180331. FIRST USE IN COMMERCE: 19740000. McDonald's Arches. The new logo had no crossbar any more and the arches were moved relative to each other, so that their two legs were slightly raised and joined to form an unequivocal letter M. FIRST USE IN COMMERCE: 20050430. FIRST USE: 20060605. US 100 101. (5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. IC 043. US 100. Starting from children, who associate these colors with toys. IC 043. Todays stylized M look of the arches appears complete: Man at the top of an evolution ladder. FIRST USE: 20020201. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). US 039. FIRST USE: 19800312. US 100. FIRST USE: 19840000. US 046. FIRST USE: 19841108. FIRST USE IN COMMERCE: 20060930. G & S PROVIDING HOSPITALITY ROOMS WITHIN HOSPITALS FOR FAMILIES WITH HOSPITALIZED CHILDREN. The overlapping double arched "M" symbol logo was temporarily disfavored by September 6, 1962, when a trademark was filed for a single arch, shaped over many of the early McDonald's restaurants in the early years. US 045 046 048. G & S CHARITABLE FUNDRAISING. FIRST USE: 20140523. IC 036. US 100 101 107. IC 043. G & S FOR RESTAURANT SERVICES. IC 042. US 039. G & S entertainment services, namely, providing a camp facility for children. IC 029. FIRST USE: 19821200. It can be easily seen during day and night. One of McDonald's most recognizable trademarks is its arches logo. TWOALLBEEFPATTIESSPECIALSAUCELETTUCECHEESEPICKLESONIONSONASESAMESEEDBUN. And it leads us to a simple formula for success: an easy-to-remember tune plus a highly visible and simplistic logo give an amazing brand. Design Your Brand Identity, Logo Generator Online / Blog / McDonalds Logo Design History, Meaning and Evolution. Please enter information for the field 'How long will it be used?'. FIRST USE IN COMMERCE: 19840900. FIRST USE: 20080930. Originally, the brothers was a barbecue drive-in. The chain operates mainly through franchisees dispersed around the globe. FIRST USE IN COMMERCE: 20030930. G & S CARBONATED AND NON-CARBONATED SOFT DRINKS [ AND FRUIT JUICES ] FOR CONSUMPTION ON OR OFF THE PREMISES. Black is not being claimed as colors in the mark, the color black represents background, outlining, shading and the color black is not part of the mark. IC 042. US 100. G & S sandwich for consumption on or off the premises. FIRST USE: 20151228. G & S PREPARED BREAKFAST COMBINATION MEAL CONSISTING OF SCRAMBLED EGGS, SAUSAGE, HASHBROWN POTATOES, AND AN ENGLISH MUFFIN, FOR CONSUMPTION ON OR OFF THE PREMISES. IC 043. FIRST USE: 19810000. FIRST USE: 20010101. US 046. The campaign did not do without a redesigned logo. In addition, during the 1960s the chain refined its logo, eventually debuting the famous double-arch M design, which became its enduring symbol and one of the most famous logos in the world; it was inspired by the tall yellow arches that had dominated earlier McDonald's restaurant rooftops. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). G & S CONDUCTING TRAINING COURSES IN RESTAURANT OPERATION AND FOOD PREPARATION. Michelin. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). US 100 101. McDonald's trademark is the golden arches. IC 028. US 100 101. FIRST USE: 20110101. Correct, emergency dental care. IC 042. Between 1968 and 1968 though, a new redesign awaited the logo. IC 041. IC 030. US 100. FIRST USE: 19730317. FIRST USE IN COMMERCE: 19971200. IC 025. FIRST USE: 19700700. IC 035. Locations in Costa Rica, Japan, the Netherlands, Germany, and Australia soon followed in the early 1970s. G & S Restaurant services. US 046. US 100 101. IC 043. IC 035. FIRST USE: 19950614. Maybe it's the "ba da bam bam bam I'm lovin' it" from a McDonald's commercial, or that nostalgic Windows tune when you open a laptop with that green field and blue sky background. G & S Providing education and training programs in the nature of courses for instruction in the field of high school completion courses, language and leadership skills, job training, customer service and teamwork, to help with the recruitment and retention of employees, career growth and increased productivity for employees and employers in the restaurant industry. Hasznlja ket a projektjeiben s kzssgi mdia bejegyzseiben. (2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). We've spent over fifty years developing the McDonald's trademarks and logos, and they are a part of the brand quality and consistency that our customers have come to know and trust. The first addition to the original menu was the registered trademark Filet-O-Fish in 1963 in a largely Roman Catholic neighborhood in Cincinnati, OH as they didnt eat meat on Fridays. FIRST USE IN COMMERCE: 19710300. FIRST USE: 19700900. FIRST USE IN COMMERCE: 19530506. G & S Educational and entertainment services in the nature of conducting live performances at schools and other educational and entertainment facilities by costumed characters. US 100 101. IC 042. After a symbol or brand is trademarked . FIRST USE IN COMMERCE: 20081201. US 046. FIRST USE IN COMMERCE: 20000818. G & S Restaurant services. FIRST USE: 19810000. 'I'm Lovin' It' launched in Munich on 2 September 2003 ('Ich liebe es'), with the English-language phase introduced to the UK, Australia and USA soon after. IC 030. FIRST USE: 19800610. FIRST USE IN COMMERCE: 19810000. G & S RESTAURANT SERVICES. The mark consists of "McDonald's" in stylized white font. FIRST USE IN COMMERCE: 19950100. US 100. Colors red and yellow are eye-catching to every age. US 100 101 107. FIRST USE IN COMMERCE: 20170822. G & S periodically published magazine directed to children. G & S Restaurant Services. IC 029. US 046. IC 043. IC 041. FIRST USE: 19730900. IC 009. US 046. The mark is a sound mark consisting of a five tone audio progression of the notes A B C E D. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The aforementioned Speedee gave way to the Golden Arches only in 1962. There is even a special Big Mac Index, used to compare the cost of a Big Mac (McDonalds major menu item developed by a franchisee in around 1967) in various countries in the world, the highest being in Switzerland and the lowest in India. US 022. FIRST USE: 20140203. US 100. IC 025. IC 030. G & S PROVIDING MULTIPLE-USER ACCESS TO A GLOBAL COMPUTER INFORMATION NETWORK; PROVIDING ACCESS TO ON-LINE SERVICES, GAMES, WEB SITES, PRIVATE OR GLOBAL COMMUNICATION NETWORKS. The shape "M", the golden arches is known all over the world. IC 042. FIRST USE IN COMMERCE: 20010502. G & S charitable fundraising services on a seasonal basis. The sandwich went national in 1964. US 100 101. FIRST USE IN COMMERCE: 20120331. US 100. G & S BREAKFAST FOOD COMBINATION SANDWICH FOR CONSUMPTION ON OR OFF THE PREMISES. In view of new preferences and values of the past generations and the expanding and diversifying fast-food franchises, we have seen a new way people started to eat out. FIRST USE: 19940600. Please review the third-partys privacy policy, accessibility policy, and terms. IC 009. FIRST USE: 20160222. FIRST USE IN COMMERCE: 19770930. IC 032. IC 042. FIRST USE: 19780000. IC 028. FIRST USE IN COMMERCE: 19840900. FIRST USE: 19831010. FIRST USE IN COMMERCE: 19830100. G & S restaurant services. By the time Roy Kroc headed back to Chicago, he had convinced the brothers to give him the rights to take the company to a national level, with the exception of the territories in California and Arizona where there were already established locations. McDonald's logo is so successful because of these three factors: shape, color, and typeface. This designers move went on to live till present days. IC 036. FIRST USE: 19940300. There is a fascinating history behind the trademark. FIRST USE IN COMMERCE: 19860615. IC 039. US 100. FIRST USE: 19810630. G & S PLASTIC DRINKING CUPS. FIRST USE: 20160630. G & S FRENCH FRIED POTATOES FOR CONSUMPTION ON OR OFF THE PREMISES. The following list includes all pending trademark applications and active federal trademark registrations that are owned by McDonalds. FIRST USE: 19660900. IC 025. G & S restaurant services. FIRST USE: 20140523. US 046. US 100 101. US 013 021 023 031 034. FIRST USE IN COMMERCE: 19790527. On September 13, 1961, the McDonald's Corporation filed a logo trademark on an overlapping, double arched "M" symbol. US 100 101. FIRST USE: 19780000. FIRST USE IN COMMERCE: 20020702. G & S Plant-based sandwiches, plant-based breakfast sandwiches, plant-based sandwich wraps. FIRST USE: 20020930. US 046. G & S RESTAURANT SERVICES. US 102. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). FIRST USE IN COMMERCE: 19750616. IC 042. The mark consists of "McCafe" in script letters with an accent on the letter "e". G & S BREAKFAST FOOD COMBINATION SANDWICH. McDonalds logo is yellow because this colour is associated with happiness. Starting from children, who associate these colors with toys. In addition, golden arches represent the gateway to a successful business. Stage Four allows the identification of importance for each category. FIRST USE IN COMMERCE: 19681101. US 046. US 046. FIRST USE IN COMMERCE: 20161108. IC 030. US 046. A servce mark still falls under the legal trademark laws and must be registered with the USPTO. FIRST USE: 19481200. IC 041. FIRST USE: 19740200. US 100 101 107. Sterling 's Mac Fast Food. FIRST USE IN COMMERCE: 20070130. US 100 101. IC 042. US 100 101. IC 042. IC 041. US 100 101. McDonalds brand use the font similar to Helvetica Neue Black, this font belongs to premium font family. IC 036. And, in an urban landscape, the vividly colored and inviting logo is not easy to miss. It takes less than 5 minutes and no design skills needed. IC 043. G & S RESTAURANT SERVICES. US 100 101. Under Kroc, the brand started to slowly expand during the 2nd half of the 1950s. As the business grew, so did the logo. (3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The U.S. interstate highways was expanding and with it, the suburbs, so demand for quick and cheap food was growing. FIRST USE: 20011115. FIRST USE: 19690200. FIRST USE IN COMMERCE: 19800423. FIRST USE: 19780400. IC 029. US 100 101 102. FIRST USE IN COMMERCE: 19970307. US 100 101. IC 009. IC 016. US 046. G & S RESTAURANT SERVICES. FIRST USE: 20180331. FIRST USE: 19840700. FIRST USE IN COMMERCE: 19550000. G & S CHARITABLE FUND RAISING SERVICES. US 022 039. FIRST USE: 20061231. Colors red and yellow are eye-catching to every age. G & S SANDWICH. FIRST USE: 19981231. US 100. FIRST USE IN COMMERCE: 20010502. IC 030. FIRST USE IN COMMERCE: 19741200. FIRST USE: 20060930. IC 043. FIRST USE IN COMMERCE: 20020201. G & S Providing employee business information in the field of benefits, namely, discount benefits. FIRST USE: 20200831. US 100 101. FIRST USE IN COMMERCE: 19530506. Writing about Marketing and design. FIRST USE IN COMMERCE: 19980331. FIRST USE IN COMMERCE: 19910806. FIRST USE IN COMMERCE: 19930700. US 046. G & S CHARITABLE FUNDRAISING. The broken lines show the placement of the mark in relationship to a support structure, but no claim is made to the support structure. FIRST USE: 19730300. FIRST USE: 19880200. FIRST USE IN COMMERCE: 19710228. FIRST USE IN COMMERCE: 20020125. FIRST USE IN COMMERCE: 19780430. G & S restaurant services. IC 043. US 046. They completely rethought their menu, deciding to focus on hamburgers and French fries. IC 030. FIRST USE: 19940617. However, growth exploded in the 1960s due to several factors.